New York Customer Evening Ebulletin

This was an ebulletin I made for an in-store customer evening at Tour America. I was really drawn to the beautiful photograph of New York and so I based the colour scheme around it. The font is American Typewriter, chosen because it is a font associated with New York City as it features in the I♥NY logos. The bottom half of the ebulletin is not my design and is basically a footer that had to be attached to most of the ebulletins sent out.

I also designed other materials to as part of this particular New York promotion such as flyers, banners and facebook welcome pages.

G2 Business Card

This was a business card I designed for my sister as part of an entrepreneurial project she had in school. I slightly tweaked it but you get the picture. I went for a dainty vintage feel withe the daisy motifs, polka dot pattern and fonts.

Due to the brevity of the project, I didn’t have to create any other print materials. Although it might have been nice to see a logo and stationery suite develop. The headline font is called Grumpy Black and I got it free in a graphic design magazine as part of a retro set of fonts.

Freshly Made Font

This is a college piece where the brief called to make a handmade alphabet. The brief was loosely inspired my Stefan Sagmeister’s project Thing I Have Learned In My Life So Far. Although we didn’t have to make a life lesson into a typographical piece of art, we did have to explore the alphabet using lots of materials to try and create an interesting and unusual typeface. I remember playing around with paper clips and the contents of my make up bag (as you do) at first in order to make some letters when I was in the brainstorming phase.

So as you can see, I was blatantly starving in college the day I decided what my typeface was going to be made of!

So each letter in the alphabet is a different layer in a sandwich or a different stage in its preparation. For example you have mayo > lettuce > chicken > cut sandwich, making up the letters A, B, C and D respectively. Or mustard > ham > cheese > cut sandwich, making up E, F, G and H respectively. I used white and brown bread plus a variety of fillings like chocolate spread, sausage, ketchup, egg mayonnaise, onion, peanut butter and jam.

The class took over the student common room and turned it into a little photography studio to photograph our projects. Other students chose material such as elastic bands, ribbons, pins and skittles to make their typefaces. Needless to say I had the place destroyed with sauce, crumbs and all the rest whilst individually photographing all 52 parts of my messy alphabet! And I went through a buttload of white paper, but, if I wanted to make it that easy I wouldn’t have chosen sambos.

You hungry?